Stand Up Paddling, Paddleboarding, Paddlesurfing, SUP - Whatever you choose to call it, there's something magical about the simple act of walking on water. And unlike other board sports that demand hours and hours of practice to become proficient, SUP is easy to learn, simple to do and incredibly FUN. It appeals equally to men and women, young and old, families, fitness freaks, thrill-seekers, yogis, or anyone curious enough to give it a try. Once ‘on board', SUP offers a uniquely elevated perspective on the water and is a perfect way to explore secluded, hidden coves and coastlines. With unrivaled ease of use and versatility, SUP is a sport and a lifestyle that keeps you one paddle stroke away from adventures big and small.